ABOUT AUGMENT MIND

Strategy is designed in slides.
It is delivered by people under pressure.

Augment Mind is a leadership advisory practice. We help leadership teams get back the time and headspace to lead, by working on each leader and on the system around them at the same time.

For more than 15 years I worked in tech, product, consulting and venture capital, including at McKinsey & Company. Again and again I saw the same thing: strong strategies stalling in execution. Not because the plan was wrong, but because the people carrying it had run out of time and headspace.

I knew it from the inside, too. In cultures that reward being busy, admitting overload feels like failing, so most leaders carry it quietly, and the cost shows up later, in slower decisions, teams that stop speaking up, and change that never lands.

WHY AUGMENT MIND EXISTS

Capable people, quietly running out of capacity.

“The hardest part was watching capable people go through it in silence.”

Coaching alone didn’t fix it, because people went back into the same system. Restructuring alone didn’t fix it either, because the people inside were still running on empty. So I built Augment Mind to work on both: each leader, the leadership team, and the organisation around them, measured from start to finish.

Virginia Palm

FOUNDER, AUGMENT MIND

HOW WE THINK

Five principles behind every engagement.


01

The person and the system move together

Change only holds when the leader and the environment they work in change at the same time.


02

Human systems before tools

AI and new processes only pay off when the people using them have the headroom to think.


03

Decision quality over output volume

A leadership team is judged by the quality of its decisions, not the length of its calendar.


04

Psychological safety is infrastructure

If people don’t speak up, problems surface late and expensively. Trust is a performance issue.


05

Measured, and built to end

We measure before and after, and design every engagement so your team no longer needs us.

BACKGROUND

A strategist’s rigour, 
a coach’s depth.

Virginia works with CEOs, leadership teams and HR leaders across Europe, the US, the Gulf and beyond. She leads every engagement personally, and for rollouts across several teams she works with a small bench of senior associates.


TRUSTED BY TEAMS AT

ERGO · zeb Consulting · 10xBeta · TUM School of Management


FEATURED IN

Dagens Industri · ELLE Sweden


15+ years in tech, product, consulting and venture capital, including McKinsey & Company


Trained in neuroscience and psychology (University of Chicago and Yale coursework)


ICF-certified coach (ACC) and Senior Certified Professional Coach


Author, Where’s Your Head at Work


Guest lecturer, Technical University of Munich


AI x Leadership Study 2026, with the Otermans Institute


Host, It’s Me, Your Brain


Based in Germany, available globally

KEYNOTES

Bringing this to a wider leadership group?

Virginia speaks on judgment, focus and leadership in the age of AI, most recently with The Human Operating System at KCDM 4.0 in Ljubljana for the Chamber of Commerce and Industry. Many organisations start with a keynote for their wider management team.

“Virginia identifies the real thing, not the presenting issue, and that is where the work begins. Uncomfortable. Transformative. Worth it.”

PEOPLE & HR MANAGER · PRIVATE EQUITY FIRM, GERMANY

WHERE TO START

A 30-minute conversation is the right first step.

No prep needed. You’ll leave with a clear view of where your team’s time and headspace are going, whether or not we work together.